NYFWAM partnered with NY7Designs to create a website that reflected its mission of promoting diverse talent in the fashion industry. The previous website lacked the sophistication and functionality needed to showcase its global reach and the creativity of its featured designers. We designed a sleek, visually captivating platform that highlighted NYFWAM’s role in empowering Hispanic and international designers. Key features included a vibrant gallery of runway collections, a calendar of events, and a section dedicated to designer profiles. The redesign emphasized storytelling and diversity, aligning with the brand’s mission to celebrate multicultural talent. Following the launch, NYFWAM experienced a 50% increase in event participation and stronger engagement from designers and sponsors. The new website solidified NYFWAM’s position as a leader in fashion advocacy and innovation, helping them amplify their impact on the global fashion stage.